We are your partners in progress.
Unicorn Roar specializes in building playbooks for brands to convert new audiences, whether you're an early-stage startup in need of a sales foundation or an established corporation looking to reach niche markets.
Unicorn Roar is a federally certified Women-Owned Small Business (WOSB). We pride ourselves on our ability to understand and navigate the diverse needs of our clients.
Bianca Nieves
Chief Revenue Officer
Nick Grainger
Chief Strategy Officer
Meet the Founders
Nick and Bianca met when Nick was working with Pepsi and Bianca was at Twitch. In a time when gaming and livestreaming were widely misunderstood, they successfully convinced a matrix of skeptical teams that watching people play video games was the future of entertainment. This partnership formed a bond that laid the foundation for Unicorn Roar.
Throughout their careers, they’ve helped brands like Pepsi, P&G, and Verizon entertain audiences in dynamic environments like Twitch, Reddit, concerts, music videos, TV/Streaming shows, eSports tournaments, and the Super Bowl.
Core Expertise
Our experience spans across various domains and industries, equipping us with the knowledge and skills to meet a wide range of needs with precision and creativity.
Fractional talent (CMO, CRO, Media, Creative)
Growth Marketing Strategy
Agency Discovery and Management
Media Plan Development and Implementation
Research and Insights
Go-To-Market (GTM) Strategy
Gaming Strategy and Activation
Fundraising Prep
Sponsorships, Partnerships, and Alliances
Sales Material Development
